Vol. III No. 16 - Saturday April 17 - April 23 2004
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BUSINESS NEWS
HEADLINES [click on headline to view story]:

Visa International push e-payment for four northern provinces

Visa International push e-payment for four northern provinces

Phitsanu Thepthong

Visa has launched its international standard electronic payment system in Northern Thailand. Provinces covered by the new e-payment system are Chiang Mai, Chiang Rai, Lampang and Lamphun.

Deputy Governor Thongchai Wongrianthongm hit the sabudchai (victory) drum to mark the new promotion. (Photo by Nopniwat Krailerg)

Somboon Korbtheeranond, Thailand and Indo-China manager of Visa International said, “This electronic payment is more convenient and easy to use for businessmen, especially in the business related tourism.”

There are now Visa card services for electronic payment places at 140,000 shops nationwide, and there are about 30,000 shops in the North but the target is to increase this to 45,000 this year.

The promotion includes discount rates and privileges for cards holders. From now until July 31 this year, Visa and Visa electron cards holders who go shopping at Big C, Carrefour, Robinson Department store, Central Department stores, and Central Plaza in Chiang Mai and Lampang, and spend either 300, 1,000 or 3,000 baht could win gifts.

Card holders will also receive discounts between 10-20 percent from more than 100 food shops and restaurants that have joined this Visa promotion in Chiang Mai, Chiang Rai, Lamphun and Lampang provinces. “We have spent about 10 million baht for this payment system promotion,” said Somboon.

Thailand has 3.5 million Visa cards and 6.6 million Visa electron cards with 200 billion baht spent last year an increase of 25 percent compared to the previous year.

Thongchai Wongrianthong, Chiang Mai Deputy Governor presided over the official opening of this campaign at Central Airport plaza, Chiang Mai.



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