THAI Announces New Route to Milan
61st destination for our national carrier
Kanok Abhiradee, Thai Airways International President
(THAI), said that the launch of the new Bangkok-Milan route serves to mark
the 44th anniversary of THAI, as well as support the government’s aim to
promote Bangkok as a Fashion City. Milan is recognized as one of the
world’s fashion centers.
of Thai supermodels accompanied the flight, representing Thai grace and
THAI currently serves Italy with six weekly flights to
Rome and Milan is THAI’s 61st destination. THAI will be the first Asian
carrier to offer a direct connection from Milan to Southeast Asia.
THAI began its flight operations between Bangkok and
Milan on May 4th 2004,flying each Tuesday and Friday outbound with TG940
leaving Bangkok at 40 minutes past midnight, arriving Milan 7.20 a.m. TG941
departs Milan 2.30 p.m. and arrives Bangkok 6.10 a.m. (the following day).
reception to celebrate its newest route, Bangkok - Milan v.v., at the
Palazzo Mezzanotte in Milan, Italy, chaired by Pol.Gen. Sant Sarutanond
(center), a member of THAI’s Board of Directors, and Giorgio Goggi (5th
from left), Deputy Mayor of Milan. Also present at the reception were
members of THAI’s Board of Directors, including Dr. Chai-anan Samudavanija
and Prof. Dr. Tatchai Sumitra, Dr. Vachara Phanchet, Vice Minister for
Industry and Panlert Baiyoke, Chairman of Bangkok Fashion City Board of
THAI estimates a cabin factor of 75 percent with
passengers comprising both tourists and businessmen in the design and
fashion industry from Japan, Australia and Thailand.
Italian tourists ranked 7th in the number of arrivals
from Europe to Thailand in last year with 40 percent from northern Italy,
one of Europe’s best sources of tourism. The launch of the route between
Bangkok - Milan will make it easier for these tourists to visit Thailand.
As part of Thailand’s Ministry of Industry policy to
promote Thailand as a fashion centre, a reception held at the Palazzo
Mezzanotte on Thursday, 20 May 2004, in Milan. The reception highlighted a
fashion show by four leading Thai designers, Nagara for Jim Thompson;
Pichita, using fabrics from the SUPPORT Foundation; Mae Fah Luang, using
fabrics from the Mae Fah Luang Foundation; and Pasaya, presenting 48 Thai
original designs. The fashion show aimed to underline Thailand’s potential
to stand among the world’s fashion leaders. An exhibition of Thai silk
from the SUPPORT Foundation was also shown.
On the Milan-Bangkok flight during May, THAI invited
Italian chefs to create special dishes for Royal First and Royal Executive
Class passengers. Royal Orchid Plus members also benefited, with Royal First
Class passengers gaining 3,000 bonus mileage points, Royal Executive Class
passengers 2,000 bonus mileage points, and Economy Class passengers 1,000
bonus mileage points between May 4th-31st July.
For further information and flight bookings, call 66-2628-2000 or THAI
ticket agents worldwide, or visit THAI’s website at www.thaiairways.com
Russians brought to Chiang Mai
to discover new tourist attractions
Vogt and Saksit Meesubkwang
About 200,000 Russian tourists travel to Thailand every
year, most of them families who prefer seaside locations in the east and
south of Thailand, such as Pattaya and Phuket. However, through his personal
contacts to Chiang Mai, the Thai ambassador to Moscow, Surajouth Promoj, is
trying to divert their interest and draw the Russian media attention to the
north of Thailand as well, an area relatively unknown in Russia.
Prompoj, the Thai ambassador to Moscow (right) and Russian tourism business
delegates at the reception.
In cooperation with the Thai Hotels Association (THA) and
Thai Airways International (THAI), a familiarization trip was organized,
encompassing “classic” destinations such as the seaside resorts, but
also the new destination Chiang Mai and the north of Thailand.
The Northern Chapter of the THA hosted a cocktail party
to welcome the Thai Ambassador to Moscow and his Russian delegation of
tourism business entrepreneurs and the media at the Amari Rincome Hotel in
They experienced many outdoor activities such as trekking
and rafting, plus close encounters with elephants. The Russians also saw
hill tribe villages, waterfalls, the Mae Sai border market and Wat Prathat
Doi Suthep temple, a place which most impressed the visitors. They were also
introduced to a select number of spas in Chiang Mai.
The delegation was welcomed by Chiang Mai’s
Vice-Governor Prinya Panthong, and representatives from the local media, who
were eager to meet their Russian counterparts. If there had not been a
language barrier, this could have been the start of a fruitful international
In his welcoming speech, Chiang Mai Orchid’s general
manager Jin Sukumarabandhu welcomed them all to the beautiful north of
Thailand, and expressed his satisfaction in being the host for this relaxed
get-together. Chiangmai Mail’s managing director Michael Vogt was invited
to formally welcome the media representatives to Chiang Mai. Assisted by the
official interpreter of the Royal Thai Embassy in Moscow, Katya Chernitsa,
our MD Michael Vogt, on behalf of the Chiang Mai editors and journalists,
requested the visitors to take a small piece of Chiang Mai back home to
Russia in their hearts, and to always remember the uniqueness of the
For the familiarization trip group, the evening ended at the Night
Bazaar, which, despite all inconveniences, is still a “must-see” for all
first time tourists visiting Chiang Mai. Hopefully, by the time of the
return of the group, the conveniences will have finally overtaken the
inconveniences, and the Night Bazaar will become a real and presentable
highlight of a visit to Chiang Mai.
Savour Thailand’s delicious lychees
There’s more than enough for everyone
Chiang Mai has held a weeklong “Lychee Festival” to
encourage more locals and Thai and foreign tourists to buy the delicious juicy
The Chiang Mai Provincial Agricultural Office in
collaboration with Chiang Mai Municipality and Chiang Mai Provincial Authority
organized the festival at the Thapae Gate grounds from May 21-27. Apart from
lychee selling, there were competitions for various strains of lychee and of
lychee products, as well as OTOP (One Tambon, One Product) booths.
Wongrianthong, deputy Chiang Mai governor is seen cutting a ribbon to open the
lychee festival at Thapae Gate grounds on May 21.
During the same period, lychees were also available along
the city moats opposite the Nong Buak Had public park as the Chiang Mai
Agricultural Office and Chiang Mai Municipality provided the space for the
farmers from Fang and Chai Prakan districts to bring their top grade lychees to
be sold at the market place.
fruits are on sale at the festival held at Thapae Gate grounds.
Panit Charoenboon, from the Agricultural Extension and
Development Office, Region 6, said that this year the country had produced
86,000 tons of lychees. It was outstanding that over 76,000 tons of lychees
were produced in the north alone. The government’s promotion of lychee
plantations in the north had been very successful and many people were growing
the crop. However, the market was faced with an over supply. “The government
has supplied 110 million baht to help solve the problem of a surplus of lychees
in the market place and devised four measures to resolve the problems,” Panit
The first measure is for the government to subsidize
transport of the fruit to consumers in other parts of the country.
Secondly, the Agricultural Office is buying from planters to
maintain the price of grade A lychees at 15 baht a kilogram. Thirdly, the
government is trying to increase lychee consumption by encouraging some
northern provinces to hold lychee festivals.
The last measure is to allow the Marketing Organization of
Farmers to buy lychees and “repackage” the fruit, although this measure has
not been applied yet.
The Office of Agricultural Extension and Development was
trying to produce dried lychees in another attempt to support growers, said
Panit. “The Office has cooperated with other associated organizations and
plans to repackage Si Thong lychees as dried fruit in the same way as longans,
because the two are similar.”
Initially, the Office would encourage planters to use longan
drying ovens to dry the lychees to help them reduce production costs, continued
The Thai Research Fund and the Faculty of Agro Industry at Chiang Mai
University are also trying to assist in resolving the lychee surplus by
researching lychee reprocessing, focusing on dried lychees, canned lychees and