Vol. III No. 24- Saturday June 12 - June 18 2004
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BUSINESS NEWS
HEADLINES [click on headline to view story]:

Thailand to join ‘Week on ASEAN Cultures’ in Vietnam

Thai construction materials find favor in Middle East

ADVERTORIAL

Thailand to join ‘Week on ASEAN Cultures’ in Vietnam

Thailand and other member countries of the Association of Southeast Asian Nations (ASEAN) are preparing to organize a regional cultural event, dubbed ‘Week on ASEAN Cultures, scheduled to be held in Vietnam in August. The Vietnamese Ministry of Information and Culture, and representatives from the ASEAN countries discussed the plan recently in Hanoi.

The ‘2nd Week on ASEAN Cultures’ is scheduled to be held in Vietnam on 8-15 August. The ‘Week on ASEAN Cultures’ was initiated by Vietnamese Prime Minister Phan Van Khai at the ASEAN Summit in Brunei in 1999. According to this initiative, the ‘Week on ASEAN Cultures’ will be held in ASEAN member states one after another with the aim of introducing cultural identities of each country to the others.

The ‘2nd week on ASEAN Cultures’ will take place in Hanoi and Ha Long City, with art exhibitions, traditional costume shows, and a creation camp for painters and others. As scheduled, each ASEAN country will send an art troupe to take part in the week. ASEAN now groups Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, the Philippines, Singapore, Thailand, and Vietnam. (TNA)


Thai construction materials find favor in Middle East

The Department of Export Promotion is confident of a surge in orders of Thai construction materials from the Middle East after a hugely successful Thai booth at a recent trade exhibition in Lebanon. Twelve Thai companies exhibited at the Thai Exhibitors and Thailand Pavilion at Project Lebanon, which ran from 11-15 May and attracted around 40,000 visitors from Lebanon, Syria, Qatar, Saudi Arabia, Turkey, the United Arab Emirates and elsewhere in the region.

Among the products exhibited by the Thai companies were faucets, PVC doors, steel-cutting machinery and a full range of construction materials from Cement Thai. Immediate orders from the exhibition itself totaled US$71,9000 and the Department of Export Promotion expects a further US$480,000 worth of orders over the coming year. The department’s booth proved extremely popular, with 146 visitors, of whom 104 were Lebanese.

Visitors to the Thai pavilion also expressed an interest in importing other products from Thailand, including food, tableware, air conditioners and automobile components.

The Thai exhibitors have expressed a unanimous belief in the success of the exhibition, saying that it enabled them to meet potential customers with high purchasing power. Meanwhile companies, which already have customers in the Middle East said that the exhibition allowed them to further cement their client relations.

Although Lebanon is a new market for Thailand, the Department of Export Promotion believes that it has enormous potential, and will try to raise the number of Thai booths in subsequent trade fairs there. (TNA)


ADVERTORIAL: Thailand Elite - Visa Infinite to be launched in Thailand

Jatuporn Juntawieng
Trade Point Elite

Krung Thai Credit Card Company with Thailand Privilege Co. Ltd is to launch a new financial product for Thailand Elite Card members called the “Thailand Elite - Visa Infinite Card” which will give many privileges. Combining Elite Card and Visa Card, the new product will give cardholders in Thailand maximum benefits as the world’s best credit card.

Krung Thai Company (KTC) hopes that joining with Thailand Privilege Co. Ltd (TPC) will help to promote tourism in Thailand and be a money-spinner from the revenue raised from selling the elite card. At the same time, KTC will help TPC maintain a client data base management system for new Elite Card member members.

It is expected to take a month before final agreement is reached by both parties, and the card will be launched after that.

The target market for Thailand Elite Card clients are top income earning foreigners who wish to settle in Thailand, as well as to high rollers who want special red carpet treatment while in Thailand as tourists.

Members with the Thailand Elite - Infinite Visa Card will enjoy unlimited credit anywhere in the world, supreme benefits and privileges that include USD 1 million travel insurance cover, access to VIP lounges, privileges in getting visa entry, free green fees, spa, massage and heavy discounts for air ticket from THAI, specials at restaurants and hotels - everything to make the Elite member’s stay in Thailand a most pleasant and unique experience.

A KTC executive said that the target of the Thailand Elite - Infinite Visa Card would be both expats and foreigners outside of Thailand. They are eligible to become Thailand Elite Card members if their income is over USD 100,000 or are top executives in major companies, which have more than 100 million baht reserves.

For more information go to http://www.tradepointthai land.com/elitecard or contact Miss Jatuporn (Pauline) Juntawieng for application forms, qualification requirement details or general inquiries. Telephone 0 5389 4505 ext 20.



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