Vol. III No. 49 - Saturday December 4 - December 10. 2004
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BUSINESS NEWS
HEADLINES [click on headline to view story]:

Digital ICT 2004 Fair at CMU Convention Hall

DTAC to help SMEs through new ‘Mobile SMEs Solution’

Digital ICT 2004 Fair at CMU Convention Hall

The latest feature – total immersion sound

Michael Vogt and editorial staff

Aren’t we spoiled in Chiang Mai? In the bad old days, we had to travel to Bangkok to get a hold of the latest PCs, notebooks, printers, and the numerous latest must-have gadgets one likes to show off with, such as thumb drives playing MP3-music, cameras smaller than matchboxes, and pocket PCs capable of doing unmentionable things in your pockets, much greater than their old-fashioned desktop brothers.

Today you find will find dozens, if not hundreds, of computer shops around every corner, most of them claiming to be ‘licensed brand-name agents’ (whatever that may mean in Thailand), shops that come in all different sizes and shapes, some hip, some modern, some just garage set-ups, reminding us of the origins of Bill Gates when he was desperately trying to open his e-window of opportunity. As we know only too well, he succeeded after all, so there may still be hope that one day it will work without carrying out illegal operations and crashing. The sign of being a true e-optimist!

The Digital ICT 2004 Fair was yet again, yet another, computer fair, one of the many we enjoy (if we have the time and the money) every third day of the week (or was it every second?) here in Chiang Mai.

Since we are residing in the hub of hubs (Hubbsville?), amongst the number of other hubs, Chiang Mai is Asia’s IT Hub after all, and it shows. We have to make a point, we have to prove it. We are capable of firing up a computer, we know how to bypass pirated software–related issues (pirated software, what’s that?), and we know that the soundcard of our home PC must be strong enough to make the neighbor’s windows shake, be that 98 windows, 2000 windows or even 2000 windows New Testament.

This important e-decibel factor was yet again powerfully demonstrated at this event, and if the soundboards couldn’t do it, a live band was taking care of the deficiencies. Great stuff. A hundred-something elaborate booths, nicely decorated stands, less provocative stalls, and unassuming table-top sellers, all apparently subscribing to the monthly magazine ‘How to use decibels to attract customers’. Synopsis? If you don’t make noise, you won’t be noticed.

Apparently, and to my surprise not being acoustically challenged (yet), the noise is supposed to work, and the sellers’ shouts in the hallways were that there was a permanent coming and going, there was more ‘traffic’ than at last year’s fair, and that the general opinion was very favorable, compared to the recent Computer Mega Show in Bangkok. But then again, anything ‘we’ do is better than what ‘they’ can do!

Good for us. We are here in Chiang Mai and we are the future. We have all the latest gadgets, PCs, digital cameras, and thumb drives. We also have a hearing problem, “What did you say again?” but who cares? At next year’s fair, we will probably see Bluetooth-enabled, fancy binaural hearing aids, with built-in voice commands, telling us “turn left” or “walk straight forward” to the latest Bluetooth dealer. I just hope I will find the volume regulator. “Sorry, were you saying something?”


DTAC to help SMEs through new ‘Mobile SMEs Solution’

Autsadaporn Kamthai

Total Access Communication (DTAC) launched a new promotion called ‘Mobile SMEs Solution’ in Chiang Mai on November 24 at the Empress Hotel to attract Small and Medium-sized Enterprise (SME) businesses.

Sunti Medhavikul, DTAC Postpaid Business Unit director at the launching of “Mobile SMEs Solution” package in Chiang Mai.

“DTAC aims to help SMEs in reducing their investment cost with this SMEs Package, which offers many value-added services like one itemized billing, ingroup/outgroup calling rate, fax sim and mobile meeting organizer,” said Sunti Medhavikul, its Postpaid Business Unit director.

DTAC has foreseen the tendency of businesses using mobile phones and this is why it launched the package. The SME entrepreneurs were ranked second (after large enterprises) among its postpaid clients. Half of Chiang Mai’s SME owners, estimated at 5,000, are DTAC subscribers.



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