Did you ever meet a couple where you could feel the power
behind every word which was spoken? Joan and Eddie Marcus from New York make
such a couple.
Joan’s business card reads ‘Thinker & Marketing
Partner Bright House’ and she is a regular visitor to Thailand and
received an award from Her Majesty Queen Sirikit for her assistance with the
‘Aid To Artisans’ (ATA), a non-profit organization offering practical
assistance to artisan groups worldwide to create sustainable enterprises
through design and marketing, development and commercial connections.
‘Thai Together Bracelet’, designed by Prae Piromya, hand-made from
indigenous Thai materials in villages surrounding Chiang Mai.
Her latest idea ‘Thai Together’ brought her to Chiang
Mai to promote the philanthropic work of the Princess Maha Chakri Sirindhorn
Foundation which is raising funds to rebuild tsunami stricken areas in
Thailand. They found a partner and have already joined forces with one
Chiang Mai company to produce a ‘Thai Together Bracelet’, designed by
Prae Piromya, the daughter of Thailand’s ambassador to the US, Kasit
It is hand-made from natural indigenous Thai materials
making a cottage industry in villages surrounding Chiang Mai.
Joan and Eddie Marcus, assisting the Princess Maha Chakri Sirindhorn
The plan sees two phases for the bracelet, with the
initial launch of 100,000 which will be sold for USD 4 and distributed in
the US only, and the second production of 1,000,000 bracelets of different
materials that will be distributed globally.
As the bracelet will only be produced in the northern
region of Thailand, we are looking forward to the boost this will give to
local artists, craftsmen and manufacturers. A Big Idea for a Big Cause.
The initial launch date is on July 14, 2005, hosted by Ambassador Piromya
in New York City.