Bangkok Air partners with the Chedi Chiang Mai
Bangkok Airways has partnered with the Four Seasons
Resort Koh Samui and The Chedi Chiang Mai to launch “Exclusive Chef in the
Sky by Bangkok Airways 2012”.
M.L.Nandhika Varavarn, Vice President -
Corporate Communications of Bangkok Airways said, “We launched our first
campaign “Exclusive Chef in the Sky by Bangkok Airways” in 2011 because we
wanted to emphasize our boutique service angle as a full service airline. As
we received good feedback, we decided to continue this campaign for the
second year. The two world-class chefs from Four Seasons Resort Koh Samui
and The Chedi, Chiang Mai have created special menus to be served on our
Blue Ribbon Class (Business Class) for 6 months from July – December 2012.
The honorary committee from Bangkok Airways, Bangkok Air Catering and
Thailand’s famous food critique, Mr. Santi Svetavimala, selected the best 12
dishes (6 from each hotel) to be served to our passengers.”
The 12 dishes will be served to Blue
Ribbon class passengers on Bangkok-Samui, Bangkok-Phnom Penh,
Bangkok-Maldives, Bangkok-Dhaka, Bangkok-Bengaluru, Samui-Singapore and
Samui-Hong Kong routes.
The menu from Four Seasons Samui will
be served from July to September while the menu from The Chedi will be
served from October to December this year. (PR)
Mae Sariang becomes a hot cake in Thailand’s North
By Reinhard Hohler
Some 100 travel professionals gathered
at the Holiday Inn Chiang Mai to attend the successful Miracle Tourism Forum
on May 26-29, 2012. Under the theme “The Innovative Marketing for the Upper
Northern Provincial Cluster 1” activities were introduced to develop new
channels for businesses, so that Chiang Mai, Lamphun, Lampang and Mae Hong
Son can become more competitive in the tourism markets worldwide.
It was up to M.L. Panadda Diskul,
Governor of Chiang Mai, to highlight Chiang Mai as “Most Splendid City of
Culture” being 716 years old and being a city of life and prosperity. Most
of all Chiang Mai is famous for its culture, cuisine, nature, hospitality,
value for money and handicrafts, but also it is a medical hub and a centre
for spa and wellness.
In the afternoon of the first day the
Tourism Council of Thailand honored some most valuable persons on tourism
development, such as Mr. Sansern Ngaorungsi, Vice Governor of Tourism
Authority of Thailand (TAT) and Mr. Vorapong Muchaotai, Secretary General of
Chiang Mai Tourism Business Association (CTBA) amongst others.
Best and outstanding Lan Na hotel
awards were given to Four Seasons Chiang Mai Resort, Ratilanna River Spa
Resort as well as Khum Phaya Resort and Spa, while North Thailand photo
tourism awards were given to 24 photographers from Chiang Mai, Lamphun,
Lampang and Mae Hong Son, each worth 10,000Baht.
On the second day of the forum, Mr.
Chalermsak Saranant, Director of TAT Chiang Mai Office, released detailed
information relating to an annual event calendar, including an innovative
Golf Festival in May-June, while the most interesting session by the
President of the Chiang Mai Tour Guide Association, Khun Somrit, was given
on new combining tour destinations in a 7day/6 night itinerary. Also,
two-hour business matching and table top sales were held by 60 sellers, such
as 137 Pillars House, Chiang Mai Orchid, Furama Chiang Mai, Suriwong
Moevenpick, and Shangri-La Hotel Chiang Mai amongst others.
On the social front, there were two
theme parties, one at Siripanna Villa Resort and Spa showcasing Lan Na
Miracle Night to welcome the delegates on May 26, while the farewell
Underwater World Dinner on the Mountain at Chiang Mai Zoo Aquarium was
organized by Chiang Mai Provincial Office of Tourism and Sports on May 27.
The last two days of the Miracle
Tourism Forum could be used to join one of the four offered tour and
inspection showcases to Lamphun, Lampang, Kalyaniwattana (Chiang Mai) and
Mae Sariang (Mae Hong Son). All the tours were limited to 25 persons, but it
was the tour to Mae Sariang, which was booked out very quickly and it seems
that Mae Sariang becomes a hot cake in Thailand’s North.
The tour to Mae Sariang started at 7.30
in the morning at Holiday Inn Chiang Mai within a caravan of four minibuses.
We followed the local road to Doi Inthanon and continued to Mae Chaem
District in Chiang Mai Province, where we stopped at a 7/11 Shop for
refreshments. Later we took a short break at “Hot Coffee” in Tambon Mae Na
Chorn, a small place for bed and breakfast. We continued the new road to
Khun Yuam District in Mae Hong Son Province that we reached at 14.00 to have
lunch at the Ban Farang Guesthouse. After lunch we visited the new
Thai-Japanese War Memorial Hall to get first-hand information about the Tai
Yai and hill tribe culture as well as the quest of the Japanese into Burma
during the Second World War.
At Mae La Noi District of Mae Hong Son
we took another coffee break at the local Hern Tai Resort and continued to
Mae Sariang, where we stayed for overnight at the elegant Riverhouse Resort,
which offers 44 wood-decorated guest rooms. At 19.00 we went for a cultural
dance performance within the centrally-located Chong Soong Temple and got a
religious audience by the abbot of the temple, where amulets were given for
protection. Later that night, we went to a local restaurant to enjoy a
“khantoke” performance organized by the jovial “nai amphoe” of Mae Sariang.
The highlight of the tour followed next
morning, when we changed into trekking tour cars to reach the mighty Salawin
River, which can be reached by a long and winding road lasting for more than
an hour. Arriving at Mae Sam Laep, a romantic Karen refugee village along
the river, we took long passenger boats to explore the river down to Sob
Moei. The Salwin River is deep and dangerous and marks only on a short
stretch the international border between Thailand and Myanmar. Back in Mae
Sam Laep, we drove up the mountain to the local Shan Pagoda and had a
dramatic view of the river northwards along the Salawin National Park.
At 10.30 we had to return to Mae
Sariang, where we had a delicious Shan lunch at the local Inthira
Restaurant. After a last look into the newly built Shan Museum, we continued
the road to Hod and stopped for an inspection of the Ob Luang Gorge, which
is an important place to study the prehistory of Northern Thailand. As most
of the tour participants had to take the flight back to Bangkok in the
evening, we rushed back via Chom Thong, San Pa Tong and Hang Dong to reach
Chiang Mai International Airport at 18.00. Most of the tour participants
were sure that Mae Sariang is a good place for eco-adventure tourism and
will see a bright potential for more tourists to go there in the future.
For more information, please go to the
newly established web-site: www.north-thailand.org.
Delegates of World Economic Forum 2012 to Discuss the Future of Thai Tourism
Thailand hosted World Economic Forum on East Asia 2012 in
Bangkok from May 30 to June 1, 2012, and more than 80 delegates were invited
to a networking dinner hosted by the Minister of Tourism and Sports with
collaboration with the Tourism Authority of Thailand (TAT). Under the theme
“A Night by the Riverside” at Asiatique the Riverfront, Thailand’s newest
mega shopping complex, the networking dinner featured sumptuous Thai and
international cuisine, as well as charming Thai traditional dance
performances including the Lantern Dance and a Northeastern traditional
Earlier in the day, the Travel, Trade &
Tourism Summit at World Economic Forum on East Asia 2012, under the topic of
“Open Borders: Revitalizing Asia’s Growth through Travel, Trade and
Tourism,” opened with remarks by John Moavenzadeh, Senior Director, Head of
Mobility Industries, World Economic Forum USA. During several breakout
sessions, key leaders in the travel industry discussed collaboration and
strategies for the region’s tourism sector. Ideas on policies facilitating
travel, sustainable transport, meeting consumer demands and brand strategy
were also exchanged among influential decision makers. The sessions ended
with the closing remarks by Mr Chumpol Silapa-Archa, Deputy Prime Minister
and Minister of Tourism and Sports of Thailand, followed by the “A Night by
the Riverside” event.
“The Ministry of Tourism and Sports and
the Tourism Authority of Thailand is delighted to support this event for key
players from the tourism industry in the East Asia region to meet and
discuss how the countries in the region can formwin-win alliances to be more
competitive in the future. It’s also a great opportunity for Thailand to
showcase our readiness as a travel hub for the region, building upon our
track record as one of the world’s most preferred tourist destinations,”
said Mr Chumpol Silapa-Archa, Deputy Prime Minister and Minister of Tourism
Thailand’s strategic location and
excellent tourist infrastructure make it a natural hub for travel throughout
the countries of the Greater Mekong Sub-region (GMS), which are southern
China, Vietnam, Myanmar, Lao and Cambodia. Tourism has been a very important
component of the development program for GMS over the last 20 years. The
growth that exists today is almost entirely the result of specific policy
measures implemented in regional and sub-regional agreements. With the ASEAN
Economic Community coming into effect in 2015, the TAT plans to further
support improvements of the standards and quality of local tourism
“To remain competitive when the AEC
comes into effect, Thai operators must be able to deliver the best possible
products and experiences to visitors. This can be accomplished through
knowledge and training programs, combined with all the strengths that
Thailand offers as a tourism destination. Networking events such as this
lead to relationships that can help to strengthen Thai tourism and the
sector’s international links,” said Mr. Suraphon Svetasreni, Governor of the
Tourism Authority of Thailand. (TAT)
United partners with ANA
United Airlines' new partnership with
ANA, means that travelers in Thailand and neighboring countries now have an
enhanced service from Southeast Asia via Tokyo to over 220 destinations in
the United States.
United executives point out that the
new joint venture effectively delivers two networks as one. The partnership
means that passengers in Thailand and neighboring countries have price
parity and inter-changeability on route segments. For example, passengers
can fly to the US on ANA and return on United.
The ANA partnership follows on from
United's successful merger of equals with Continental in 2010, making it the
world's leading airline.
James Mueller, Vice President –
Atlantic and Pacific Sales at United told journalists at a media briefing in
May in Bangkok that this was "only the beginning for the new United."
"With more linkages to Asia with ANA,
United is seeing growth in international markets, especially Southeast
Asia," he said.
The new optimism at United comes from a
US$550 million product development plan that is transforming the airline.
United is taking delivery of 24
aircraft this year, including five B787 Dreamliners, known for their fuel
efficiency, low noise, bigger windows and advanced in-flight comfort levels.
Over half a billion dollars is being
spent on hundreds of new flatbed seats in business class, new Economy Plus
seats, and audio visual on demand. Onboard satellite Wi-Fi connectivity will
be installed throughout United's network starting from second half of 2012.
"We're very optimistic about the new
United's service offering between Asia and the States," said Dave Hilfman,
Senior Vice President for Worldwide Sales at United. "The new B787
Dreamliners not only enhance the quality of the passenger experience, they
also allow United to add more frequencies because the plane is such an
efficient mid-range, mid-capacity network performer," he said.
United flies daily between Bangkok and
Tokyo Narita. From its Narita hub passengers can fly nonstop to San
Francisco, Los Angeles, Seattle, Chicago, Washington DC, Houston New York
and Honolulu. United serves 228 airports in the U.S.
Joe Mannix, United Airlines General
Manager for Thailand and Vietnam, said United had been serving Thailand
since 1986. "We are fully committed to Thailand and its neighboring
countries," he said. "Following our successful merger with Continental and
our new joint venture with ANA, I believe the 'new United' is unbeatable for
both business travelers and tourists in Thailand visiting the United