TAT launches online One and Only contest to promote Discover Thainess campaign
Authority of Thailand launched the latest contest which will allow visitors
to the Kingdom to win a one month stay.
The Tourism Authority of Thailand (TAT)
has launched yet another remarkable online contest designed to further grow
exposure of the kingdom’s “Thainess” niche-market products across the global
social media networks. Participants are eligible to win a FREE one-month
stay in Thailand as well as a range of FREE short-stay holidays, including a
top prize of a luxury package.
Non-Thai travellers from around the world as well as Thai citizens are
invited to sign up for the “One and Only” contest, which was unveiled on 23
February, 2015, at a launching ceremony presided over by H.E. Mrs. Kobkarn
Wattanavrangkul, Minister of Tourism and Sports and Mr. Thawatchai Arunyik,
Governor of TAT. For foreigners, the applications are open from now until 30
April, 2015 while Thai people can join this campaign starting in May, 2015.
Minister Kobkarn said, “The Royal Thai Government has declared 2015 as the
year to “Discover Thainess”, which is in line with our national agenda to
promote sustainability and accelerate economic and social development under
the Royal philosophy of promoting a sufficiency economy. I would like to
invite all social media users all over the world to participate
enthusiastically in this unique contest which has been specially designed
Governor Thawatchai added, “We believe this innovative and creative campaign
will generate a positive buzz on social media networks all over the world,
and give further prominence to our key niche-market focus on “Thainess”.
The contest is sponsored by Thai Airways International, The Peninsula
Bangkok, Sukhothai Heritage Resort, The Raya Surawong-Bangkok, Sri Panwa
Phuket, De Naga Chiang Mai, The AETAS Bangkok, Wanaburee Resort Khao Lak,
Paradise Beach Resort Samui, Chatrium Residence Bangkok, Chatrium Hotel
Riverside Bangkok, Palm Beach Resort Phuket, Emporium Suites by Chatrium
Bangkok, Maitria Hotel Sukhumvit 18, and Thavorn Beach Village and Spa
In a nutshell, visitors can choose an activity from five options under the
“Discover Thainess” theme: Muay Thai, traditional Thai dancing, Thai
cooking, making Thai-style floral garlands, and speaking Thai. The “Discover
Thainess’ website will upload a video clip for each activity to be used as a
guideline for making their own video.
Visitors can film themselves enjoying the same activity, submit the clip to
the contest, and get a chance to be a part of this unique and culturally
The eligibility rules cover non-Thai citizens aged 20-45, either living in
Thailand or abroad. All must be social media savvy, using Facebook, Twitter,
Instagram, Google+, Pinterest, Wechat or Weibo on a regular basis. The 3
selected teams must be able to stay in Thailand for 1 month.
In recent years, TAT has developed aggressive online and digital marketing
strategies to promote tourism via all forms of new media and across all
devices; such as, mobile phones, smart phones, and tablets. These have been
designed to reach specific target audiences worldwide, especially young
travellers and families.
Social media networks are playing an increasingly important role in the
tourism sector. The Internet has changed consumer behaviour in many ways,
both in terms of the way people buy their travel products, the destinations
they choose, the amount of time they have to travel, and the amount of money
People are eager to share experiences via social media, making it the
equivalent of word-of-mouth marketing, the most powerful means of
personalised publicity for any destination.
Participants can check out full details of the contest, including
eligibility, rules, regulations, procedures and prizes here:
Anantara Chiang Mai Presents Exclusive Michelin Chef Events
Belgian chef Roger van Damme will be conducting cooking classes at the
Anantara Chiang Mai in April.
Anantara Chiang Mai Resort & Spa is
proud to announce three highly exclusive Michelin Chef culinary events on
9th, 10th and 11th April 2015, hosted by one of the world’s greatest
patissiers - Michelin Star Chef Roger van Damme from Belgium.
Award winning chef, TV celebrity and author Roger van Damme is the owner and
chef of the Michelin Star Het Gebaar restaurant in Antwerp. An innovative
patissier, this godfather of molecular pastry is revered for his complex,
intense and unforgettable desserts, and now guests of Anantara Chiang Mai
Resort & Spa can enjoy unique opportunities to savour and recreate his
Offering culinary buffs the chance to learn Michelin Star trends, molecular
techniques and secret master chef tips, on 9th April 2015 Chef Roger van
Damme will be hosting a Molecular Dessert Cooking Class starting from 2:00
pm. Culinary students will learn how to create his specialty Spongecake with
dipping sauce, Pancakes with caramalised banana and Grilled watermelon with
espuma of mint and lemongrass. Priced at THB 2,000++ per person including a
glass of wine, this highly exclusive culinary class is available for only
eight persons and advance reservation is recommended to avoid
Following this specialty cooking class, Chef Roger van Damme will be
impressing connoisseurs at two Michelin Chef dinner events. On 10th April
2015 from 7:30 pm guests can savour his renowned dishes in a decadent seven
course Fine Dining Western Dinner, priced at THB 3,400++ per person.
The following evening on 11th April 2015 from 7:30 pm a six course Fine
Dining Asian Dinner comprises signature creations by the resort’s talented
Executive Chef Prabhash Prabhakaran and concludes with a surprise Michelin
dessert by Chef Roger van Damme, priced at THB 3,000++ per person.
Dates available are: 9 April 2015 - Molecular Dessert Cooking Class (THB
2,000++), 10 April 2015 – A seven course Fine Dining Western Dinner (THB
3,400++), 11 April 2015 – A six course Fine Dining Asian Dinner (THB
3,000++) at the Anantara Chiang Mai Resort & Spa. For reservations and more
information, please contact. Tel: 053 253 333 or email
Dhara Dhevi Chiang Mai participating in the Thai Tiew Thai 2015 convention
Dhevi will be taking part in the domestic tourism convention in Bangkok from
March 5 – 8, 2015
The Dhara Dhevi Chiang Mai will be
participating at the Thai Tiew Thai 2015 event taking place at Queen Sirikit
National Convention Center (Booth C 363 at Plaza Zone) in Bangkok from 5 - 8
March 2015. On show will be a captivating array of tourism-related products
and services including hotels and resorts, airlines, tour operators, spas
and travel equipment offering special discounts.
Sure to be a popular draw with visitors to Thai Tiew Thai 2015 will be The
Dhara Dhevi Chiang Mai and the accommodation, F&B and spa promotions the
luxury resort will be offering vouchers on rooms, three nights stay in
suites and villas, restaurant and tea shop vouchers, and spa vouchers for
special prices at the event.
Airport Link extends after-hour service from Suvarnabhumi
Two more trains departing from Suvarnabhumi Airport have been added to the
Airport Rail Link’s late night schedule as the system is seeing a continuous
rise in passenger number.
On the occasion of the 5th anniversary of the opening of the Airport Rail
Link, Mr Pakorn Tangjetsakao, Acting CEO of SRT Electrified Train Company
Limited, the operator of the system, revealed that the daily service has
been extended past midnight. The aim is to cater to a number of air
passengers who land at Suvarnabhumi Airport during late hours.
The extra trains depart from the airport at 12:15 am and 12:30 am and travel
non-stop to Phayathai Station at the cost of 45 baht.
The Airport Rail Link has been serving more customers in recent years. In
2013, an increase of 4.56 percent was recorded and the figure jumped to 9.29
percent in 2014. For this year, the growth in passenger number is targeted
at 7 percent. (NNT)
Bangkok Airways takes delivery of new aircraft
Bangkok Airways Public Company Limited led by Mr. Pradit
Theekakul, Executive Vice President – Administration and Board of Director
has recently taken delivery of its latest ATR72-600 aircraft at Suvarnabhumi
Airport. This 70-seater ATR72-600 aircraft is equipped with a new full-glass
cockpit and features a high comfort layout with larger overhead
compartments, offering extra comfort for passengers. This ATR72-600 will be
servicing on routes such as Samui, Sukhothai, Trat Lampang, Luang Prabang,
Yangon and Siem Reap. Currently, Bangkok Airways’ fleet consists of 29
aircrafts; 8 ATR72-500s, 2 ATR72-600s, 8 A320s, and 11 A319s. For more
information, please visit website: www.bangkokair.com
TAT expects tourism revenue to reach 2.2 trillion baht this year
The Tourism Authority of Thailand (TAT) is confident that revenues from the
tourism sector will grow to THB2.2 trillion by the end of 2015 due to the
political stability in the country, according to TAT governor Thawatchai
He however expressed concern over the weakening euro and urged Thai
authorities to closely monitor the situation as it might have impacts on
country's tourism growth this year.
Moreover, the TAT has signed Memorandums of Cooperation with four
tourism-related agencies namely the Tourism Department, the National
Statistical Office, the Bank of Thailand (BOT) and Kasikorn Research Center.
The MoUs will allow the TAT and the contracting partners to exchange
information and discuss marketing trend for use in the drawing up of tourism
promotion strategies. The information will help enhance Thailand’s
competitiveness in the world’s tourism market.
Meanwhile, the director of the BOT Macroeconomics Office, Mr. Don
Nakhonthap, believed that this year’s global economy would grow more than
last year despite slower growth in the European and Chinese economies.
Although the situation might affect capital transfers in the international
market, it would not affect the Thai tourism industry.
He was optimistic that about 26.5 million tourists would travel to Thailand
in 2015 but admitted the Thai economy would this year expand at a rate
slower than the estimate of 4 percent (NNT)
Thailand tourism enjoyed strong growth in January
Steady increase expected in first quarter
Thailand expects to enjoy a steady increase in international visitor numbers and
revenue in the first quarter of this year, following a strong growth in January
and a host of favourable factors, including a high demand from the China market
for the Chinese New Year holiday period and the tireless effort by the kingdom’s
tourism stakeholders to attract more tourists.
In January 2015, Thailand welcomed a total of 2.65 million foreign tourists and
generated about 120 billion Baht in revenue, representing a year-on-year
increase of 15.9 per cent and 12.7 per cent, respectively.
H.E. Kobkarn Wattanavrangkul, Minister of Tourism and Sports said, “The strong
performance in January can be attributed to the significant growth in tourist
arrivals at international airports throughout the kingdom, with China being the
largest market. We expect to continue to enjoy a steady increase in the first
quarter, especially in February due to the high demand from the China market
during this coming Lunar New Year.”
Thailand is home to the world’s largest Chinatown (in Yaowarat, Bangkok), which
is also the location for the nation’s biggest Chinese New Year celebrations. But
travellers are also invited to enjoy a rich and diverse cultural mix of
festivities that take place at key destinations up and down the kingdom,
including Phuket, Nakhon Ratchasima, Ratchaburi, Phetchaburi, Trang, Suphan
Buri, Nakhon Sawan, Songkhla (Hat Yai), Ayutthaya, Chon Buri (Pattaya), and
To ensure a steady growth for Thailand’s tourism, the Thai government is working
on a number of policies and strategies to attract international visitors to
visit the kingdom and to encourage Thai people to take more trips within the
country. They include the launch of the “2015 Discover Thainess” campaign, as a
way to promote Thailand’s natural and cultural assets among Thais and foreigners
as well as to pass on the Thai way of happiness to international visitors.
In addition, last week, the government announced Monday, 4 May, 2015, to be an
extra holiday with the objective of promoting tourism as a long holiday, from
1-5 May, would encourage Thais to travel and would boost the economy.
H.E. Kobkarn said, “Thailand will also continue to enhance cooperation across
the spectrum of tourism to promote intra-ASEAN tourism as well as position the
region as a single tourist destination. And, along with all our ASEAN
neighbours, we will continue to forge stronger collaborations with our global
partners under the ASEAN plus China, Japan, Republic of Korea cooperation
mechanism, or the ASEAN+3 Framework.”
In order to ensure a strong presence of Thai tourism in the global market,
Thailand through the Tourism Authority of Thailand (TAT) will continue to be
presented at all major and important travel trade shows as well as organise
regular road shows to update on the kingdom’s tourism offers to the main and
potential markets. In January 2015, H.E. Kobkarn led Thai tourism delegations to
attend the ASEAN Tourism Forum (ATF) in Myanmar and FITUR in Spain to invite
travel partners, members of the media and travellers to “Discover Thainess” in
Bangkok Airways to celebrate Chinese New Year and Valentine’s Day with Chef McDang
Bangkok Airways celebrates Valentine’s Day and Chinese New Year Festival by
serving special in-flight dessert menus exclusively created by Chef McDang (M.L.
Sirichalerm Svasti). These special dessert menus will be available on all
flights (economy and business class) departing from Bangkok (Suvarnabhumi
Airport) and Samui Airport on 14 February 2015 (Valentine’s Day) and 19 February
2015 (Chinese New Year Day). For more information and reservation please contact
Call Center 1771, 24 hours (3 baht per minute for landline telephone).
Suvarnabhumi set to see 9% growth in passenger numbers in the 2nd quarter
Bangkok’s Suvarnabhumi Airport is preparing to cater to
larger passenger traffic in the second quarter of Fiscal 2015, which is
expected to grow by 9 per cent year on year. Suvarnabhumi Airport director
Prapon Pattamakitsakul said that in the first quarter of fiscal 2015
(October-December 2014) the airport served 12,902,628 passengers.
The figure dropped by 0.57 per cent year-on-year. They comprised 10,873,158
passengers on international flights (up 1.04 per cent) and 2,029,470
domestic passengers (down 8.41 per cent).
In the same period, the airport served 75,511 flights, declining 4.26 per
cent year-on-year, consisting of 59,245 international flights (down 6.18 per
cent) and 16,266 domestic flights (up 3.41 per cent).
The airport handled 328,667 tonnes of cargo and parcels, up 1.01 per cent.
They comprised 317,045 tons of international cargo, up 1.01 per cent, and
1,622 tons of domestic cargo, up 1.14 per cent.
In the second quarter of this fiscal year, the number of passengers using
the airport is expected to rise 9 per cent to 150,000-160,000 passengers a
The airport management has prepared to cope by installing 16 more passport
readers and electronic charts, opening the Transfer Baggage Terminal to
serve transit passengers, and improving taxi services among others. (MCOT